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Zweig Group

Elevating Doer-Sellers

$595.00 $2,495.00



SOLD OUT - June 20 - 21 | Chicago | Swissotel -

NEW DATE: September 12-13 | Houston | BoyarMiller 


Business Development strategies that impact the bottom line


During the next 10 years, over 50% of architectural, engineering, and construction firms are expected to increase their use of doer-sellers, yet many do not have the training or skills to succeed. In order to grow into a position of leadership, they need the skills and know-how to strategize, build and deepen relationships, and win more work. Zweig Group’s Elevating Doer-Sellers – Business Development Strategies that Impact the Bottom Line is designed specifically for technical professionals in A/E/C firms. Participants will walk away with business development strategies and techniques that will empower them to grow their careers as they help their firms grow. Whether you are a project manager just starting to engage in business development or you are a firm leader who is responsible for bringing in the majority of the work or you lead a business development team, this workshop is for you. Join Jen Newman, Managing Director of Zweig Group as she leads this two-day workshop. Jen has spent much of her 20-year career in the A/E/C helping convert technical professionals into successful doer-sellers that then take their firms to new heights.


    • Business development, marketing, and branding – What’s the difference?
    • Implementing a strategic business development program
    • Developing your individual business development plan
    • Maximizing client relationships
    • Client capture planning
    • Power positioning
    • Intentional networking
    • Creating client personas as part of your marketing strategy
    • Creating powerful moments in your client’s journey
    • Persuasive, powerful, pursuit strategy


    • A comprehensive seminar workbook
    • Special discount on all Zweig Group survey and publications
    • Breakfast, lunch, and refreshments
    • Access to a discounted rate on hotel lodging once registered for the event 
    • *Registration fee does NOT include hotel lodging. 


    Two Day: 12 PDHs/ 12 CEUs Zweig Group seminars are eligible for Professional Development Hours credits and Continuing Education Units. All attendees receive a certificate of completion indicating the number of hours earned during each course.

    To be notified of future dates and locations or for immediate assistance, please email: mswann@zweiggroup.com or call our customer support team at 1 800 466 6275 


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